But they can’t find you online because they search in Mandarin and read Mandarin-only content.
But they're from all rungs of society and don't necessarily speak English.
They aren't catering for Chinese business either, so first mover advantage is up for grabs.
• Web design & content
• Application content
• Blog posts & WeChat articles
• Video subtitles and scripts
• Social media posts and captions
• LinkedIn accounts & personal webpages
• Employment vacancy posts
• Taobao & WeChat store setup
• Marketing strategy
• Brand naming
• Paid ad content
• Business plans & pitchbooks
• Product packaging
• Restaurant menus
• Business cards
• Shop signs
• Exhibition & event material
• Promotional catalogues
• Product handbooks
• Internal processes
We're native speakers of English and Mandarin. We’re big on making sure that the tone and style of your original copy doesn’t get lost in translation, so that your branding remains consistent across borders.
Unlike automated or outsourced translation services, we take the time to understand what your brand is all about. You’ll have direct communication with our team so that you're as close to the project as you like.
No stupid translations, no accidental branding faux pas, no sloppy mistakes. We use contemporary Mandarin that is personable and friendly, so you'll be communicating in just the same way as new-age, domestic brands do.
Build mobile apps or other application software? We have first-hand experience taking sophisticated tech UI and redecorating it for Chinese users.
Double the size of your potential audience by adding Mandarin subtitles to your media. Working on a video project with Chinese speaking parts? We can help with that too.
Chinese tourists are dropping the travel group approach and exploring the world solo. They're organising their own trips, so make sure you're giving them the information that makes you their booking of choice.
Whether you're a university or language school, Chinese students constitute a large source of potential students. Enhance your reputation in China by speaking to them in their own language.
Whether it's British, Swiss, French or American, Western heritage products continue to command a premium among Chinese consumers. Drive your e-commerce sales or online-to-offline purchases with branding & product information that specifically caters for your Chinese fans.
Word of good restaurants and things to do abroad travels far and wide on Chinese social media. Give yourself a better chance of becoming "火" (hot) by having menus and guides that your Chinese customers can understand and enjoy.
Chinese investors are becoming more selective in how they allocate their capital. With in-house banking experience and connections to China's VC industry, we can help you better market your investment opportunities to this growing network.
By having online presence in Mandarin, sports clubs can build brand awareness and find new fans in China, with knock-on effects for ticket and merchandise sales down the line.
Regularly exhibit at trade shows attended by Chinese buyers? Sell operational equipment and products to Chinese customers? Strengthen those connections by providing material in Mandarin and not just English.
Want to make your content accessible to your Chinese customers? We can help with everything from WeChat posts and blog articles to making sure your Taobao and WeChat stores are nicely set up.